Commenting on your prospects' posts is like warm calling. They notice you, remember you, and are more likely to accept your connection.
The Strategy
- Identify key prospects and influencers
- Turn on post notifications
- Comment early (within 2 hours)
- Add genuine value
- Connect after a few interactions
What Makes a Good Comment
- Add value: Share an insight, data, or contrarian view
- Be specific: Reference something from the post
- Ask questions: Start a conversation
- Be concise: 2-4 sentences max
Comment Templates
// Adding value
"Great point about [X]. We've seen similar results at [company]. One thing I'd add: [insight]."
// Asking a question
"Interesting take. How do you think this applies to [specific scenario]?"
// Sharing experience
"This resonates. We tried [approach] and found [result]. Curious what others have seen."
What to Avoid
- "Great post!" (adds nothing)
- Pitching your product
- Commenting on everything (looks spammy)
- Generic comments