Your SSI Score (0-100) affects how LinkedIn treats your account. Higher SSI = more reach, fewer restrictions.
Check Your SSI
Go to: linkedin.com/sales/ssi
The 4 Components
- Establish professional brand (25pts): Complete profile, posts, engagement
- Find the right people (25pts): Using search, viewing profiles
- Engage with insights (25pts): Sharing content, commenting
- Build relationships (25pts): Connecting, messaging
Quick Wins
Professional Brand
- Complete all profile sections
- Add a custom banner
- Get recommendations
- Post regularly
Finding People
- Use LinkedIn search daily
- Save leads in Sales Navigator
- View profiles in your ICP
Engaging
- Comment on posts (meaningful comments)
- Share industry content
- React to posts
Building Relationships
- Send personalized connection requests
- Message your connections
- Respond to messages quickly
Target: Aim for SSI 70+ for optimal results. Top sellers average 75+.